Do you know how much growth in wellness and health product industry recorded in the first half of the global coronavirus pandemic in India? Let us share a report by industry body IDSA, health and nutrition segment products direct selling in India grew 4.7% in the year 2020-21 touching total sales of 7518 crores.
According to the Indian Direct Selling Association, during the pandemic period the number of people who have joined the direct selling process are on average 29,064, by considering the work from home concept as an extra income source.
“The emergence of the work from home concept has enabled people to explore options where they can have an additional source of self-sustainable income while doing work from home,” said a fact sheet released by IDSA. While explaining about the sales growth through the direct selling process in the first half of the 2020-21, the associate said that 55 percent of total sales via process comes from the wellness and health category which reflects an increased demand of the products.
We can say the growth trajectory of wellness and health products has been on a surge over the years.
“A CAGR (compound annual growth rate) of 18 per cent is a testament of the fact that direct selling business in the country has made a steady progress and is poised to further strengthen its position in the coming years on the back of promising regulatory framework by the government,” IDSA Chairperson Rini Sanyal said.
Let’s us explain few more factors of the potential growth in direct selling process of wellness segment in India during the correct scenario:
Supply Chain: If we talk about old times then the supply chain of the herbal products is not that strong and also because of the lack of resources the businesses suffer. But now in the present time when people are more aware about the Ayurveda benefits and many startups are in the market in the herbal industry the screenplay of the supply chain is completely changed.
There are a number of third-party E-Commerce Wellness Products Manufacturers in India who are providing the one-stop complete solution including herbal product manufacturing, packaging and labelling. What more do you need? If you are planning to own a herbal brand then it’s the right time to take the entry in the herbal industry and to be the best brand of the herbal products with the wide varieties of market demands.
Trust: When we talk about the current situation when health is the most important and needs more attention in our life. People are more aware about the health issues and immunity & that’s the reason people are preferring herbal products. Ayurveda is the oldest way for health treatment with historical roots in Indian subcontinent. And this belief of people shifting their preference and the industry is growing faster over the years.
Now if we talk about the Ayurveda methods then herbs play an important role. The essence of herbs is kept alive during the processing of manufacturing herbal medicines so that people can take the full benefits of herbs. Herbs carries hundreds of healing compounds and the E-Commerce Food Supplement Manufacturer in India researches on the best blend of herbs to manufacture the best quality herbal products for the people. There are many big names in the list of best E-Commerce Wellness Products Manufacturers in India but Airen Herbals customer service, product quality and best combination of herbs by research team keeps them in the top of the list.
Planned Growth Formula: Before launching the own brand and choosing the third-party E-Commerce Food Supplement Manufacturer in India, a full proof plan will work for sure. Plan your financial investment, how many units you want to start in the market from your E-Commerce Wellness Products Manufacturers in India and the timeframe of delivery to ensure that you can reach your clients on time.
Also, customer retargeting plays an important role in the segment, understanding the behaviors of the customers helps to know the needs of the customers. Making a retargeting plan also helps the businesses to hold the customer longer.
Role of Third-Party Manufacturers in the growth of health and wellness industry and how to choose the best for your brand
Whether you are a startup or an enterprise quality of the herbal products matters a lot to hold the customers for longer. The points which helps you to choose the right E-Commerce Food Supplement Manufacturer in India are:
- High Quality Products
- Customized Herbal Formulas
- Professional Research Team
- Packaging and Printing Options
- Post and Pre Sale Support
And with all the qualities Airen Herbals is leading in the list of most prominent E-Commerce Wellness Products Manufacturers in India which are serving the clients from the years as the third-party manufacturing unit. We have the financial advisors for the startups and research team for the businesses who want to implement their own herbal blend formulas.
The packaging and labelling of the herbal products is also a major part of the brand representation and we ensure that the quality of the packaging also attracts the people to use the product. The latest manufacturing technologies and the experience our team have make a perfect solution for our clients. We offer a competitive market price to ensure that our customer can start their own brand in the set budget and also we deal with the manufacturing units as per the customer’s needs.
Now it’s time to make a decision, here’s an opportunity waiting for you to grow with the fast-growing industry in India. Contact with us now for further discussion with the well-known herbal third party manufacturer E-Commerce Food Supplement Manufacturer in India. We are open to serve in the entire India and we also follow the strict time frame to ensure that our client will never face any issue of time and also during bulk products of the order we never ever compromise with the quality of the products.